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MBS in Entrepreneurship and Marketing

Course Duration
1 Year
Course Level
Level 9
Course Places
20 Places

Course Summary

Study a Masters in Entrepreneurship and Marketing at DkIT. Fast track you career in business and international marketing and apply today!

Important notice about this course

This programme has been awarded an Education Award 2019 for Best International Collaboration Project. This is the second year that the programme has received this award and last year it was also awarded the prize for Best Academic Partnership. Read More

The aim of the MBS in Entrepreneurship and Marketing is to produce independent minded, self-reliant graduates with the theory, practice and research capability for employment as managers in both specialist and non-specialist roles across a broad range of industry sectors, with a specific specialism in the areas of Entrepreneurship and Marketing.

This programme is available on a one year full-time basis (attending 2 days per week), or a two-year part-time basis (attending 1 day per week). The period of structured tuition is September to May (2 semesters), with the dissertation submitted in August. Examinations will take place in January and May.

Graduates should also be capable of pursuing further studies to Ph.D. level.

Semester 1

  • Induction Workshop
  • Business Strategy*
  • Entrepreneurship & Economic Development
  • Entrepreneurship Theory & Practice
  • Strategic Brand Management
  • New Venture Finance
  • Research Methods

Semester 2

  • Research Project**
  • Change Management
  • Systematic Innovation & Intrapreneurship
  • New Product Development for Global Markets 
  • Applied SME Strategic Business Management
  • Strategic Digital Marketing

* A week-long intensive module, jointly run in conjunction with Heilbronn University, Germany.

**Research Project: Students will be required to complete a research-based project of around 7,000 words.

Applicants must have a recognised honours degree, normally a 2:2 or higher, in business, marketing, entrepreneurship, accounting or related discipline.

Colin Cooney (Programme Director)
Phone: +353-0429370200
Email: Colin.Cooney@dkit.ie

Course ID DK_BBUSS_R
Course Type Postgraduate
Study Mode Full-Time, Part-Time
Level 9
Duration 1 Year
School School of Business & Humanities
Department Business Studies
Awarding Body Dundalk Institute of Technology
Delivery Method On Campus

How To Apply

Apply Directly to DkIT

Apply directly to DkIT using our online applications system. Please remember to upload the required documentation (copies of your existing qualification(s), your CV, any other support documents etc) with your online application to expedite your application. To avoid disappointment early registration is recommended.

International Application (non-EU)

International Applicants (not from or living in the EU) can apply through an agent or directly to DkIT to study this course.

Disclaimer: All module titles are subject to change and for indicative purposes only. All courses are delivered subject to demand and timetables are subject to change. Elective Module options will only run subject to student numbers. The relevant Department will determine the viability of each elective module option proceeding depending on the number of students who choose that option. Students will be offered alternative elective modules on their programme should their preferred elective option not be proceeding. Award Options for Common Entry Programmes: The relevant Department will determine the viability of each award option proceeding depending on the number of students who choose either option. If the numbers for one of the Award options exceed available places, students for this option will be selected based on Academic Merit (highest grades).