Online Master with Sports Management

KNOWLEDGE:

1. Has comprehensive specialised knowledge and understanding of how cultural, economic, political, and technological frameworks affect management practices and how they can be managed effectively;
2. Identifies and evaluates theoretical approaches necessary for planning and decision-making in business. These include ideas that support the modelling and management of the decisions across the broad range of functional areas;
3. Has relevant knowledge of organisations, and their role in pursuing sustainable business in the context in which they operate and how they are managed in compliance with codes of ethics and Corporate Social Responsibility;
4. Has a critical understanding of business continuity management including knowledge of possible risks and regulatory environment that can impact business operations;
5. Has comprehensive knowledge about methods to manage innovation processes and digital technologies that are in demand, and implications of digital technologies for individuals and societies;
6. Identifies and evaluates key issues related to administering the human elements when managing projects such as teamwork, communication, motivation, and diversity;
7. Has a comprehensive and critical understanding of the principal current research issues in management as well as in a specific industry or functional area of a personal professional interest;
8. Possesses multi-disciplinary theoretical and practical knowledge of management in a specific industry or functional area of a personal professional interest.

SKILLS:

1. Performs critical evaluation and analysis of business environment and of the main concepts, structures and approaches of strategic business management with incomplete or limited information;
2. Demonstrates capability in using specialised skills to make decisions and create global strategies in different business operations, digital transformation, and finance in order to adopt to fast-changing business environment;
3. Demonstrates leadership skills necessary to empower, inspire and manage teams, innovation and creative problem-solving while managing a business;
4. Develops new skills in response to emerging knowledge and techniques in the domain of business management including digital skills and use of modern technologies;
5. Develops an ability to identify and assess risks relating to the business, digital and financial environment and to design strategies to mitigate specific managerial risks;
6. Monitors and maintains compliance with appropriate business regulations and formulates practical responses to the legal and external environment challenges associated with operating a business;
7. Demonstrate capability in using data referring to business analytics to better forecast and execute business strategies and operations;
8. Demonstrates capability in using knowledge and skills of management to conduct research within a specific industry or functional area of a personal professional interest, taking into account the need for synthesis, setting objectives, methodological process and application of strategies;
9. Demonstrate specialised knowledge of management that include reflecting on social and ethical responsibilities linked to execution of the managerial function.

ORGANIZATION OF SPORTS MANAGEMENT:
Online Master with Sports Management students will discover how multifaced the field of sports management is and how the legal contracts, marketing initiatives, sales, and operations are interconnected.

ENTERPRISE AND OPERATIONS:
Gain the essential business acumen such as finance, accounting, and administration, needed to oversee multiple departments within the organization and lead teams effectively.

MARKETING FOR SPORTS:
Examine what successful sports marketing looks like from product, price, place, and promotion to marketing research, strategy, segmentation, branding, sponsors, venue licensing and event management, global marketing, and public relations.

WORLDWIDE SPORTS ADMINISTRATION:
Cultivate the cultural aptitude to traverse borders and work with a diverse network of professionals and athletes by sharpening your communication, collaboration, and leadership skills.