Entrepreneurship and Innovation Major

Program Description

Menlo College offers the unique opportunity to study entrepreneurship in the center of the world’s top innovation hub: Silicon Valley. The Entrepreneurship and Innovation major at Menlo College prepares students for a broad variety of careers in the entrepreneurship field. This includes but is not limited to starting a new business, taking over an already existing business, creating and launching innovations in new and established businesses, or working for supporting organizations such as consulting businesses, venture capitalists, startup incubators and accelerators. Next to learning the basics of entrepreneurship and innovation in the core curriculum, the major provides students with the opportunity to customize their learning experience through a variety of electives. Here important areas are technology as well as social entrepreneurship and sustainability. In addition, courses offer insights into the world of Silicon Valley and what it means to start and grow a business in this unique environment.

Program Learning Outcomes

– Students learn what it means to be an entrepreneur and to behave entrepreneurially.

– Students understand how the concepts of entrepreneurship and innovation can be applied to different firm types such as startups, small companies, as well as established and large corporations.

– Students grasp the importance and challenges of starting and running social and sustainable enterprises.

– Students learn about the special role of Silicon Valley as an entrepreneurial environment.

Business Core Description

The Business Core covers a set of foundational required courses in business academic programs. These courses are designed to provide students with a broad understanding of various business disciplines, including accounting, finance, marketing, operations management, organizational behavior, business ethics, and business law.

By completing the Business Core requirements, students will have a solid foundation in business that can help them succeed in their future careers or pursue further education in specialized business areas.

Business Core Requirements

Business Core – Required for all business students (39 units)

1. MGT 101 – Discovering Business
2. ACC 201 – Principles of Financial Accounting
3. ACC 202 – Principles of Managerial Accounting
4. ECO 200 – Macroeconomics
5. ECO 201 – Microeconomics
6. FIN 220 – Principles of Finance
7. MCM 233 – Business Communication
8. MGT 206 – Business Law
9. MGT 213 – Supply Chain Operations
10. MGT 217 – Organizational Behavior (Fall 2023; Spring 2024)
11. MGT 227 – Business Ethics
12. MKT 216 – Principles of Marketing
13. MTH 251 – Statistics

Senior Capstone – Required for business major students (3 units)

1. MGT 400 – Strategic Management Capstone

Entrepreneurship and Innovation Major

Required courses (12 units)

1. ENI 301 – Principles of Entrepreneurship and Innovation (Fall 2023 and Spring 2024)
2. MKT 417 – Entrepreneurial Marketing (Fall and Spring)
3. FIN 442 – Entrepreneurial Finance (Fall and Spring)
4. ENI 302 – Launching a Startup (Fall and Spring)

Required internship (6 units)

1. INT 499 – Internship in Major Field

Elective courses (12 units) -> choose 4 courses from the following

1. ENI 365 – Social Entrepreneurship (Spring)
2. ENI 318/MTK 318 – New and Sustainable Product Development (Fall)
3. MGT 305 – Creative Collaboration (Spring)
4. ENI 403 – Design Thinking (Spring)
5. MKT 337 – Digital Marketing (Fall and Spring)
6. BSA 319 – Data Visualization & Business Insight (Fall)
7. BSA 320 – The Art of Thinking Like a Data Scientist (Spring)
8. BSA 410 – Silicon Valley Immersion (Fall)
9. ENI S – Special Topic

Additional Information

Ideal Jobs

– Entrepreneur/small business owner
– Business developer
– Marketer
– Sales development representative
– Financial analyst
– Sales manager
– Business consultant
– Financial adviser
– Business analyst

Average Income: strongly depends on chosen career path

Degree requirements

Entrepreneurship Program Degree requirements (Prior to Fall 2021) (PDF)

Entrepreneurship Program Degree requirements (Fall 2021 and later) (PDF)

Contact Us

– For further information about Athletics, contact Athletics@Menlo.edu

– For further information about Admissions, contact Admissions@Menlo.edu

Menlo College is committed to ensuring equal access and opportunity to all members of our campus community. We do not unlawfully discriminate in hiring, personnel practices, compensation, promotion, access to programs and activities, or educational opportunities on the basis of race, color, marital status, age, creed, national origin, sex, religion, family care status, physical or mental disability, medical condition, reproductive health decision-making, ancestry, military or veteran status, sexual orientation, gender identity, gender expression, citizenship status, genetic characteristic or information, or any other bases protected by state or federal laws. Inquiries regarding the College’s equal opportunity policies should be directed to the Human Resources Department via email at hr@menlo.edu.